Ads management
We make the ads. We run them too.
Creative and media buying in one team, with no hand-off in between.
One loop
Winners rise. Losers get cut.
01Launch
New creatives go live in your own ad accounts.
02Learn
We watch every ad against your target.
03Cut
The ones that lose get switched off.
04Remake
The winner gets new versions while it still works.
CutWinnerDaily Woman · sale creative
CutWinnerBruno Milano · catalog
CutWinnerPromunch · story ad
CutWinnerRare Rabbit · campaign
CutWinnerGully Labs · on-model
CutWinnerLenskart · packshot



Why one team
Two agencies, one funnel.
Two agencies
- Your media buyer waits on new creatives
- Your creative team never sees the numbers
- Winners get spotted late and copied slowly
- You pay two retainers to run one funnel
Helium
- The team that makes the ads runs them
- Results go straight into the next batch
- Winners get remade while they still work
- You keep the accounts, pixels and data
How it works
Audit, launch, iterate.
01
Audit
We review your accounts, tracking and current ads, and tell you what we'd change first.
02
Plan
We agree targets, budget and a testing plan tied to your content plan.
03
Launch
New creatives go live in a clean structure, in your own ad accounts.
04
Iterate
Winners get scaled and remade. Losers get cut. The next batch of creatives is built on what we learned.
What's included.
- Meta and Google ads management
- A monthly creative testing plan
- New creatives from your Helium plan
- Pixel and conversion tracking checks
- Regular updates and a monthly report
FAQ
Ads management questions
What does it cost?
In India, from ₹25,000 a month or about 8–10% of ad spend. Internationally, from $1,500 a month. It sits on top of a content plan.
Do I need a content plan as well?
Yes. Ads management is an add-on, so the same team makes the ads and runs them.
Which platforms do you run?
Meta and Google. Ask us on the call about anything else you run.
Who owns the ad accounts?
You do, always. We work inside your accounts with partner access, and you keep the accounts, pixels and data.
Is there a minimum ad spend?
We'll tell you honestly on the first call whether your spend is enough for us to learn from.
Book a call
One team for the whole loop.
Book a call. We'll look at your account and your current ads, and tell you what we'd change first.